The Rub: Technique, Flavor, and Added Value in the Butcher Shop

Every rub must answer one question: which cut? — what fat content? — what cooking method?
During this Academy, you’ll discover in detail how much your rub’s signature truly matters. You’ll explore themes of quality and personal identity through the conscious use of blends designed to enhance the finest meats cooked over live fire.

A rub is not meant to cover the meat. It’s meant to respect it.

Pitmaster: Riccardo D’Amaro

Event Target: Beginners and Enthusiasts

The event will take place at BBQ Expo ACADEMY – Room 1.

Limited attendance event, with a maximum capacity of 30 participants.

Registration fee € 20,00.

Online registration available until 12/04/2026.

Remember to also purchase your entrance ticket to the exhibition.